After the launch of Tata Nano, other automakers are also planning to manufacture the low-cost car for the developing market. In this regard, General Motors has disclosed the fact that they are thinking to manufacture a car that can cost about USD 4000.
Mr. Nick Reilly, GM’s Executive Vice President of International Operations said, “When Tata Motors in India came out with their $2,500 Nano vehicle, it put a lot of auto makers on the spot.”
Talking to reporters in Brazil on Friday, Mr. Reilly said, “We are not going to make cars that cheap because that is really a specific car for a very specific market that has different emissions standards and specifications than markets like the U.S. and Brazil, so we are looking at lower-cost vehicles, but do not know yet where it will be made or where will it be sold, though most likely in Asia.”
GM has already built micro-minivans along with its Chinese partners that it proposes to export and also looking to increase its product range.
As Tata Motors is planning to rollout its Tata Nano models in the US and European markets, all other automakers have to gear up them to compete with this.