India To Make Up 5% Of Worldwide Sales By The Next Three Years, Says Samsung
Submitted by Gurpreet Singh on Thu, 04/14/2011 - 09:32
Samsung thinks India is one of its major money-spinning markets internationally and is ready to add around 5% of worldwide earnings by the nest three year (2013) on sales of $10 billion.
Technology giant registered a 34% decline in worldwide first quarter profit.
Samsung said that it will make new investments of $60 million and $70 million in the country in 2011, taking its overall investment to $400 million, but will concentrate on the entry-premium and premium sections, while preserving a "sensible presence" in the market's lower end.
Jung Soo Shin, president and CEO of Samsung's South West Asia processes, stated that the growth in India- lightened up by the economic development and growing disposable incomes-has assisted Samsung improve its consumer electronics and IT and telecommunication biz.
"We have been growing by an average 40% over the last three years and hope to grow overall revenues to $10 billion by 2013 against $3.5 billion last year," Shin stated.
In spite of pressures in a few market areas, the Indian division has witnessed first quarter income surge by 40% this year and the company said that it will increase investments to match demand.
Samsung, which forayed in the Indian market in the year 1995, owns two facilities in India at Noida and Chennai.
As component of a marketing approach, Samsung has moved out from the curve TV market and formulated novel technology flat-panels, comprising LCDs and LEDs.
In ACs also, Samsung decided to concentrate more on the split-AC section while upholding a presence in the window section.
"The same is the case in refrigerators where we are more focused on frost free rather than direct-cool. The idea is to push a lot in the segment where there are opportunities to get in latest technology," Shin added.
