Murdoch’s Formulas are Hit in India

Murdoch’s Formulas are Hit in IndiaRupert Murdoch’s firm might be facing tough times in UK and the US but in India, it has been experiencing growth since past 20 years.

Things got easier in India, when FDI allowed 100% foreign ownership in broadcast and media outlets. But, strong rules for foreign ownership in print media by 26% limited their entry.

Two decades ago, Murdoch made its presence in India through his Star TV. Now, it holds 26% in the joint venture with ABP TV which is a completely owned subsidiary of Anand Bazar Patrika (ABP) Pvt. Ltd. In joint venture, it provides three 24 hours news service that are- Star News, Star Anando and Star Majha in Hindi, Bengali and Marathi.

The Star TV network is televised in eight languages. According to News Corporation's annual report of 2009, to provide general entertainment in South India, it joined hands with Asia net TV Holdings Pvt. Ltd (Asia net) and formed Star Jupiter in the same year.

Murdoch’s company has also invested in direct broad cast and satellite TV. News Corp has about 20% stake in Tata Sky. Murdoch added one more feather to its cap, when it got permission from the government to publish the facsimile edition of the Wall Street Journal and The Wall Street Journal Asia.

But things are not easy in China. In 2005, Beijing has introduced fresh rules to curb foreign broadcasters.

Now it’s thought that when Murdoch is facing a parliamentary inquiry in Britain, an FBI investigation in the United States, things for him would get even more difficult.